Morgan Stanley believes capital has the power to create positive change in the world. The biggest and most impactful changes come from people like you. If you come to Morgan Stanley, what will you create?
To be able to compete with places like Google or Facebook we created the most successful recruitment commercial for Morgan Stanley, ever. By showing what impactful changes you can create by working for Morgan Stanley. You might end up in finance after watching it. The results: 150% increase in traffic, 4x increase in mobile revenue, and 70% increase in mobile conversion.
Followed by two TV commercials that were part of the "Capital Creates Change" campaign for the investment bank Morgan Stanley.
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